This looks similar to the Brightech Litespan LED Bright Reading and Craft Floor Lamp which showed up as an “Amazon Deal” recently, and is still being sold at the deal price of $49.99 – still $5.00 more than the Tenergy lamp offered here. Off to find reviews of the Tenergy lamp, as this looks like it would be a great Ottlite clone for crafters like me.
Update: Just found what appears to be the same product at Amazon here, for $25 more. Only 21 reviews, but all of them 5-star.