When these first came out, I thought it was just another Yuppie (the millenials of my day) fad, but then I bought one about 10 years ago, and was amazed at how good it was! I still use that Aeropress, but the rubber is starting to get a bit non-rubbery, so I’m going to buy another one for when it goes. Highly recommended.
Note: It says “1-3 cups,” but when I use the “3 cup” measurement, it fills up my standard-sized mug half-way. I guess they use espresso-sized cups for their measurement. 
I was first made aware of this via some camping friends. They loved it.
Is this about the regular price for the original?
I’m pretty sure millennial yuppies are hipsters…
But aeropresses are indeed pretty great lol
The coffee industry traditionally uses 5 ounces for “1 cup”, and most “normal” size coffee mugs are ~10-12 ounces. I’m so glad we don’t use the metric system.
Yuppie stands for young urban professional. I don’t think that’s a generational term.
It uses espresso cup measurements, as it was designed to emulate an espresso machine
I’ve been using an Aeropress as my daily driver for about 15 years now. It makes an amazing cup of coffee. I have the Aeropress Go currently, as it’s designed for travel.
The price is great. If you’re curious, this is the time to grab one.
I see the instructions there are suggesting you make ultra-concentrated coffee and then fill the rest of the cup up with hot water (for 3 cups). I guess it’d be a bit like an americano…
It was late. 
Aeropress finally caved in and offers an optional device that restricts the flow of coffee until you press the plunger. Before that, they were only third party items. It is a game changer for those who like their grounds to steep longer.
Also amusing is the Joepresso adapter that lets you use a standard espresso portafilter (included).
There is also a K-cup adapter for those truly insane.
I’ve had mine for 12 years. Had to replace the rubber plunger but available on the mother ship.
Re: “optional device that restricts the flow of coffee until you press the plunger”, I turn my Aeropress upside down to make espresso then turn it over to push the coffee out. Make sure you have a sturdy cup to push on since it does take some effort.
You can buy all the pieces separately.
Apparently, the accessory restrictor was so popular that Aeropress is now selling them.
Also makes a great cup of cold brew on-demand – I do it inverted (filter cap on top) with fine grounds, add water and stir with the included paddle for 30-60 seconds, flip over and press into my tumbler thermos, add ice.
BTW, the paper filters can be reused several times before they get too clogged to press through easily. Rinsing the filter first helps it stay put inside the filter cap, and some say this improves flavor.
If ya really wanna get into the weeds with various brewing techniques/results, check the Aeroprecipe site. 
I switched from a French press to Aeropress after reading of studies showing that strained coffee can raise cholesterol by 8-10%, whereas paper-filtered coffee does not, due to the diterpenoid compounds Cafestol and Kahweol that the filters remove. There was some conjecture that those compounds might be in oils that the filter absorbed, but another study showed they weren’t really extracted much into the brew and remained in the grounds, so the paper filter is just more effective at keeping fine solids out of the brew. That said, these compounds can also have some positive effects (anti-carcinogenic, neuroprotective, anti-inflammatory, etc.), so this might only be of concern if you already have a cholesterol problem you’re trying to manage.