Australian Manuka Honey 25+, 500g/1.1 lb

Australian Manuka Honey 25+, 500g/1.1 lb

This is Fancy Grade! How can Woot get to be Fancy Grade?

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I did not see the UMF (Unique Manuka Factor) rating certification symbol, just a number of 25+. There should be a specific symbol for the UMF. There is no MGO Certification symbol or a K factor symbol, or NPA number. According to the article:, this is the comparison:

10 10+ 256+
15 15+ 514
18 18+ 696+
20 20+ 829+

If the MG 125+ mg/kg is suppose to be MGO it is a low rating. The 25+ seems to me to be a con to make you believe it is UMF or NPA when there is no actual symbol to state it is either of those ratings. People will often look for the UMF - see the 25+ and think that is the rating when there is no official symbol stating it is anything more than the name of the honey.

I have heard there are a lot of companies selling Manuka honey that try to falsely elevate their ratings. This might be one of them.