Bowers & Wilkins P3 Hi-Fi Headphones

This headphone comes with original retailed box right?

These do look great but how is the fit? They do not look much comfortable.

How are these better than the recertified ones on Amazon that are Price: $89.99 Free Shipping for Prime Members

Good headphones - got a very good review from cnet.com:
http://www.cnet.com/products/bowers-wilkins-p3/