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We must be really exhausted…we read “flexible…hairline crack filler” and missed the “concrete” part.
We thought this was some kind hair product we could use on people with no hair or very little… 
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Things have been invented that have been successful in less interesting ways than this. You may be onto something here!
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Don’t want to end up like that Gorilla glue hair lady
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The first incident with the Gorilla Glue was terrible.
The second incident did not seem that bad when compared to the first.
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I wonder why they didn’t title it:
“HAIR WE GO AGAIN…”
What’s flexible concrete?
Dries at your convenience?