Gustus Vitae Spice Gift Packs (2)

Gustus Vitae Spice Gift Packs, Set of 2
$39.99 $64.98 38% off List Price
Gustus Vitae Garlic Lovers Sea Salts & Rub Gift Pack: Includes 3 Gourmet Seasonings
Gustus Vitae Red Hot Sea Salts Gift Pack: Includes 3 Gourmet Finishing Salts

“Each of the three artisan sea salt’s is unique in it’s own way”

Oh, lord, who blew up the apostrophe factory?

“It’s” means “it is” Doesn’t fit here, does it? You want “its”, the same as you use “his” or “hers”. If “his” fits, don’t use an apostrophe in “its”. And for god’s sake, don’t start using “hi’s” or “her’s”.

“Salt’s” means “belonging to salt” (or less often, a contraction of “salt is”. neither fits here. Apostrophes are never used in simple plurals. Use “salts”.

Other examples:

(This one ghastly!) “What’s it’s for …”

(Oh, three mistakes in one sentence!) “Each of the three artisan sea salt’s is unique in it’s own way, but all share one common theme: these gourmet sea salt’s are fire.”

Please. Fix it. For the children.

ROFL.

http://www.millan.net/minimations/smileys/itwasher.gif