These are $49.99 to $65 on Amazon
Do you have a link to the deal you’re looking at?
First hit on amazon via google search for the model number, http://www.amazon.com/Pyle-PLDM120-Rangefinder-Calculator-Capability/dp/B010NR4DY8
I’ll also point out that was the price last several times they were on woot as well.
http://www.todaysdod.com/flashitem/Laser-Distance-Meter-*-6e0131f3-5b12-49c8-8207-e95fd96139c5
Can’t help but feeling like a late Christmas gift price hike.