A whopping 9% off for expensive earbuds you’ll either lose or blow out prematurely
Bah-Humbug! Margins are pretty thin on most electronics. Be grateful you don’t have to pay full retail or just don’t buy it if you think its a bad deal.
Thin margins on electronics?
That’s why they’re 70-80% less after they’ve been replaced with the newest version.
Please, the markups on most electronics is ridiculous unless it’s SO new that the R&D still impact.
You’re not buying it from Apple directly. The average margin on Apple products for authorized resellers is 8-9%, so they are basically selling at cost here.