Literally signed in just to point out this scammy garbo. 3 times in the description content and pics it says “a proprietary mix of 100% real Hawaiin Kona beans along with a mix of super complimentary Arabica beans.”
So what you’re saying is that it’s NOT 100% Kona. Is that so hard to admit? Most Kona coffee is mixed. But the underhanded description borders on fraud by obfuscating this truth by flashing 100% everywhere, where legitimate roasters will tell you clearly what % is actually Kona. This could be 1% kona and 99% Arabica and the description wouldn’t be a lie, just a misdirection from the actual truth.
Even if the roaster came on here now and… spilled the beans, how could we trust them? It could have more Kona than most blends, but their reputation is still marked by unethical behavior.
And I’m ignoring all the instances of “Hawaiin.” If you can’t spell it correctly yourself or apply a spell check to your marketing text, you could try looking at the side of a plane.
You need some decaf
The good news is I don’t like Kona or Arabica (at least the light roasts).
I’m a lot less caffeinated now than when I was younger. This is about trying to baffle your customers with BS, and my general inability to not call it out when I see something so blatantly, offensively scammy.
I think you’d be better off complaining to the manufacturer though. Woot just sells it.
Woot picked the product to sell. They negotiated with the mfgr. They proofed the ad copy. Do you say that every time a substandard/questionable product on Woot is questioned? Yes, Woot chose to sell it - using the same misspelled, unethical content.
Lol, you must be new here
Nah. When possible, we import everything from Amazon.
https://www.amazon.com/Original-Barista-Joes-Single-Serve/dp/B08MBJM57Y
That’s the Barista Joe’s listing so I blame them.
Welcome to Woot! Do you remember that skit from MADtv about lowered expectations?
Agree the spelling of “Hawaiian” was incorrect in the copy, but maybe the company meant the Kona coffee they used is “100%” real Kona coffee.
Kona coffee bean is an Arabica bean grown in certain parts of the Big Island of Hawaii.
(Hawaiian Kona Coffee Complete Guide)
Perhaps they could have been clearer by saying they use real Kona coffee beans in their Kona coffee blend?
We are not Kona coffee bean experts, but we do read the side of product packaging when possible.
p.s. A blend only has to contain a minimum of 10% Kona coffee beans to be legally able to use “Kona” in the name of their blend. (More Kona coffee info)
My woot membership is old enough to vote for President, thanks.
gmcguire, yes, that’s what they mean. They’re using the “100% Kona” to obfuscate the amount of Kona in their blend. As you say, it’s got to be 10%+ to be official, but while most brands will say what % is Kona, this one does not. If they can’t spell Hawaiian and can’t be clear about the %, can we trust them to follow the Kona % guideline?